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Brand floor "factory buy" rush to keep up with the performance of service required
According to NetEase reported home home building materials market
downturn, most flooring companies are facing unprecedented difficulties,
a lot of small and medium enterprises shut down, companies are using a
variety of marketing the brand to carve up the market "just be" flooring
industry this year is to buy popular marketing tool, wherein the plant
is a massive buy, hundreds of people participated, the turnover of tens
of millions. Pictured: Ya Lan ink
farm fence
price factory direct authentic antique oak flooring grasping
pattern logistics marketing package extended to the production chain
factory buy was divided into two forms, one consumers buy directly to
the factory, which are generally limited to buy the city where the
factory floor; the second is the consumer to participate in the plant
tissue in the provinces of group activities, enjoy Factory Outlet price
concessions. Of course, these two factories buy prices are very
favorable, but directly to the factory to buy is more affected by a form
of consumers welcome. There are luxury bus transfers, but also close to
the floor to visit the production process, and then with local snacks,
these "free service" lets buy the floor is no longer a tedious
bargaining process to see the goods, but instead experiences and travel,
not to worry price is not real.

The floor of the marketing extends to production processes is a major
feature of this year's floor group activities. In earlier years,
flooring manufacturers regard the process as a "secret", and now has
become a factory production line process to buy a big "attractions",
consumers can experience the floor close to the manufacturing process.
Anxin picket fence
panels for sale staff told reporters Netease home, "when the
consumer saw the huge plant in Jiangsu factory, modern (modern
renovation renderings) of the production line equipment, the meters of
floor template, thousands of staff skilled in their respective positions
The work, which makes them feel very fresh and surprising, but also saw
the strength of the plant increased the confidence they buy. "

Mexican Ya Hui Lan floor in large discounts in ... "" "" brand
performance factory floor factory rushed to buy buy nothing fancy, is
none other factory direct price of factory strength requirements are
relatively high. Reporters learned that, at present in the flooring
industry, Shun, nature, family life and other factories buy flooring
brands achieved good results. Anxin Flooring Since 2008 devaluation
flooring industry factories buy, fast, and become the industry's
benchmark factory buy. Shun relevant staff, so far Anxin Cheng Gong
activities held hundreds of games to buy, buy a dozen factories, more
than eleven million people visited the factory, hit the one million
square meters of buy success. Since June this year, the organizers of
Nature "Nature wainscoting ceiling panels people berserk Rush Hour"
large factory direct selling activities in the country kicked off in
Liaoning, Sichuan, Jiangsu and other 15 provinces and cities held a
total of about 150,000 people participate in activities, on-site signing
turnover rate of 98%. November 17, ending the war of nature, held this
year at the factory is located in Shunde, Guangdong. Living at home
floor in June this year launched the "2012 handmade floor Culture and
Art (ART renovation renderings) Festival Zhongshan factory people buy
Feast", industry sources said, the day break through 100,000 square
meters of sales floor in the market to create a sales miracle.

It is reported that on November 10, living at home will host this
year's second factory in Zhongshan buy. This year the entire home
building materials market downturn, nature and family life are to be
held in November in Guangdong factories buy, presumably to borrow to buy
the factory to impulse sales, complete marketing objectives, consumers
should also derive more benefits. Sales service to keep up on the back
of large buy activities after pulling sales, a major challenge is
service. Insiders told reporters that the general consumption of strong
sales of large building materials in the past, for various delivery,
installation and use of questions reflect very much. The main reason is
that the business service includes delivery, installation and other
forces do not match, unable to cope with the unexpected sales peak. Some
businesses to seize market share, only value the speed of construction,
quality of construction and details of the deal in terms of strict, for
long-term use of the
cheap way to cover
old deck caused a lot of problems. On service issues faced by the
factory to buy, buy activities represent nature, customer satisfaction
is very high, averaging sales of consumer survey data buy satisfaction
of 98%. The most important Anxin Flooring industry worry-free service:
30 days no reason to return, lowest price guarantee, solid wood
flooring, multi-layer solid wood flooring 5 years long warranty.
Consumer participate in group purchasing activities should look for the
brand to pick the products they need, not because of low prices and
blindly purchase unneeded products.